Alive in your hand, plush in your arms; Play & Say Puppets are a collection of soft handpuppets for preschool kids (2+) that are interactive and make cute animal sounds. For this project WowWee asked me to design a visual identity (logo and packaging) that emphasizes the sound elements and softness of the toy, fitting for the younger target group. Additionally I did character designs of all 4 hand puppets.

Find more info on the Play & Say puppets here!